Periódico: Journal of Tourism and Heritage Research
Fonte: Journal of Tourism and Heritage Research; Vol 2 No 4 (2019): Journal of Tourism and Heritage Research; 52-66
Palavras-chave:
Resumo: This document contains information about the competitive reactivation of the cocoa producing farm 'La Victoria', an agribusiness located in the municipality of Paraíso Tabasco, Mexico, its effectiveness in local economic development, towards a tourist projection.
Some research mentions the alternative of linking agribusiness with sustainable rural tourism as an opportunity to boost the rural areas of the State. This point of origin is the connection of Cultural Tourism and Social Transformation.
The objective of this contribution as a first stage is: To carry out an analysis with theoretical support, in the field of tourism, local cultivation and sustainable local development projects. In a second moment, examine the case of the Hacienda 'La Victoria' and its project of reactivation and sustainable development in support of the local economy. Finally present the evaluation, with statistical data on the success trend of this type of activity effective competitiveness.
