Periódico: Revista Internacional de Derecho del Turismo
Fonte: Revista Internacional de Derecho y Economía del turismo ; Vol. 4 Núm. 1 (2022): Revista Internacional de Derecho y Economía del Turismo; 27-35
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Resumo: The covid-19 crisis has given the tourism sector the opportunity to rethink and see the domestic tourist with different eyes, allowing the sector to be better, more sustainable, inclusive and resilient. The study aimed to identify the preferences and travel habits of domestic tourists during the pandemic, Peru, 2021. The study was of a basic type, based on a non-experimental cross-sectional-exploratory design with a quantitative approach. A non-probabilistic convenience and intentional convenience sampling was chosen, and the sample consisted of 42 national tourists. The technique used was the survey and the instrument used was the questionnaire. The results indicate that 53% consider tourism to be important, 24% as somewhat important. Likewise, 69% consider it important to choose a nature and outdoor destination, 38% a sun and beach destination. For 57% for adventure activities, 67% consider the safety of the destination and 71% for cleanliness to be important. It was evident that public safety is the most valued attribute of the destination and even the number of contagions that exist. Finally, the preferences and travel habits of Peruvian tourists have changed and the challenges for the sector lie in its ability to adapt and reinvent itself to meet new consumer requirements.
