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Impacts of the CSR strategies of technology companies on performance and competitiveness
 
     
     Impacts of the CSR strategies of technology companies on performance and competitiveness
     


Autor(es):
Bernal-Conesa, Juan Andres
Dpto. de Ciencias Económicas y Jurídicas Centro Universitario de la Defensa de San Javier. Universidad Politécnica de Cartagena
Briones-Peñalver, Antonio Juan
Dpto. Organización de Empresas de la Facultad de Ciencias de la Empresa de la Universidad Politécnica de Cartagena (UPCT)
Nieves-Nieto, Carmen
Dpto. de Ciencias Económicas y Jurídicas del Centro Universitario de la Defensa de San Javier (CUD),


Periódico: Tourism & Management Studies

Fonte: Revista Encontros Científicos - Tourism & Management Studies; Vol 13, No 4 (2017); 73-81

Palavras-chave:


Resumo: This study used structural equation modelling to analyse and investigate the adoption of corporate social responsibility (CSR) strategies by the Spanish technology industry and the impacts of these strategies on technology companies’ performance and competitiveness. The research was conducted using a survey of companies located in Spanish science and technology parks. The analyses’ results reveal positive, direct and statistically significant relationships between companies’ CSR strategies and competitiveness and between their competitiveness and performance.In addition, the results show that competitiveness is a mediating variable in the relationship between CSR strategies and technology companies’ performance.