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O contributo da animação turística nas empresas
 
     
     O contributo da animação turística nas empresas
     


Autor(es):
Ramos, Elsa Maria Costa Ventura
Escola Superior de Turismo e Hotelaria, Instituto Politécnico da Guarda
Marques, Patrícia Isabel Silva
Instituto Superior de Estudos Interculturais e Transdisciplinares de Viseu


Periódico: Revista Turismo & Desenvolvimento

Fonte: Journal of Tourism & Development; v. 2, n. 17/18 (2012); 609-622

Palavras-chave:


Resumo: The leisure and tourism activities have an ideal connection. As a matter of fact, through tourism activities people can have unique experiences which can often lead to unthinkable reactions. Companies call on tourism activities as a way of offering a reward to their employees, taking advantage of these experiences and familiarity to incite them the sense of leadership, group cohesion, and, why not, a team competitiveness. All projects have an intentional activity, so this is the first theoretical and practical background related to the areas of Tourism Activities, Social Service and Social Psychology. Its realization requires an objective, formulated by the actors: checking in which extent, group dynamics create a greater personal and social development of the participants in the world of work. The main objectives, themes, and variable shape the project to be developed in working groups, leading to innovative activities stimulation that can portray the themes, such as: leadership, group cohesion, and interpersonal interaction and group decision making. The implementation of these variables is based on the adoption of a research methodology – action, the research (needs assessment) will be conducted by a checklist, observing and noting, the participants’ behaviours, as well as their decisions and opinions. According to the assessment, it will be developed through direct observation, grids and assessment report, in order to conclude the behaviour and the general opinion of the parties.