Resumo: The importance of tourism for local economies has been proven in recent decades by various national and international government agencies. At the same time, improvements to technology and better access to it allow the development of methodologies that facilitate progress towards more efficient and innovative local tourism, consistent with both value and internal resources, as well as with the destinations' real possibilities. The aim of this paper has been to develop and apply a methodology that allows on the one hand, the selection and georeferencing of the main cultural attractions of the city of Murcia according to the opinion of its residents and, on the other hand, to develop a tourist route which is based on the location of these points, using the networks analysis extension of a GIS.
