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Analysis of tourtist preferences: an innovative approach
 
     
     Analysis of tourtist preferences: an innovative approach
     Análisis de preferencias turísticas: un enfoque innovador


Autor(es):
Lazzari, Luisa L.
Mouliá, Patricia I.
Eriz, Mariano
Fernandez, María J.
Chelmicki, Florencia
Chiodi, Matías


Periódico: Cuadernos de Turismo

Fonte: Cuadernos de Turismo; No. 30 (2012): Julio - Diciembre; 127-144

Palavras-chave:


Resumo: Most of the decisions concerning tourism are made in a context of uncertainty, and on several occasions the consequences of the choice are not known with certainty, or even there is missing information on this matter. For these reasons, the fuzzy set theory is an appropriate tool for their treatments.In this paper we show, through a case study, an alternative model for the analysis of tourist preferences of a segment of individuals based on the concept of fuzzy consideration set.