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Effects of social networks closest to the indigenous entrepreneur on new ecotourism companies’ success Southern in Mexico
 
     
     Effects of social networks closest to the indigenous entrepreneur on new ecotourism companies’ success Southern in Mexico
     Efectos del apoyo emocional de las redes cercanas al emprendedor indígena sobre el éxito de la nueva empresa ecoturística en la mitad sur de México


Autor(es):
Barba-Sánchez, Virginia
Molina Ramírez, Ericka


Periódico: Cuadernos de Turismo

Fonte: Cuadernos de Turismo; No. 36 (2015): Julio-Diciembre; 79-99

Palavras-chave:


Resumo: The present work aims to study the impact derived from the emotional support provided from the closest networks they offer to the entrepreneur, in order to determine if this networks constitute a relevant influential resource during the entrepreneurial process. The context chosen has been Mexico and the results obtained indicate that emotional support is vital for the culmination of this process. Furthermore, the creation of ecotourism companies by indigenous communities allows for compatible economic progression and conservation of the environment in zones which were habited, reducing its social and economical marginalisation level.