Fonte: El Periplo Sustentable; Núm. 37 (2019): Número Treinta y siete; 7 - 28
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Resumo: The world of wine has been the engine of the tourism at La Rioja. It’s one of the most important economic activities of the region and an identity sign. In this way, it was logical that wine tourism became the tourist reference of the region. But, as the whole of the tourism, its development took place at the end of the 20th century and the beginning of the 21ts century. Since then, wine tourism is a referent in La Rioja, with a defined tourism infrastructure and with an institutional support from all areas. Thus, a rich heritage material and immaterial has been valued, a culture, and all elements linked to viticulture. The present work, analyze the potential of wine routes in La Rioja, starting for the existence of a Wine Route of Rioja Alta.
