Fonte: Turismo y Sociedad; Vol 22 (2018): Enero-Junio; 24-44
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Resumo: Corporative social responsibility in tourism sector has been a ignored matter by scientific literature until recent dates, in spite of a lot of companies carry out socially responsible actions. This article goes in depth into the management of the social responsibility, shows different ways to understand it and analyzes several cases: Renfe, Iberia and NH Hotels. This study, based on social responsibility reports, shows companies prefer pay attention to two groups: customers and employees.
